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Projects I worked on

Over the years, I’ve had the opportunity to work across different brands and industries, handling everything from social media and content to websites, SEO, and branding. This section brings together the work I’ve personally worked on, the decisions I’ve been involved in, and how I’ve helped turn ideas into execution.

Social Media Projects

Crochet Me Crazy — D2C Brand

  • Worked on understanding the brand positioning, target audience, and niche to develop its social media and content direction.

  • Created content pillars, planned content calendars, and coordinated creative requirements with the team.

  • Worked on branding and social media content to build a consistent visual identity and digital presence.

Jyo's Closet — Fashion Brand

  • Studied the brand, target audience, fashion niche, competitors, and current social media trends to build the content direction.

  • Developed content pillars and social media strategy, including monthly content calendars and content ideas.

  • Coordinated content creation with the creative team and managed posting across social platforms.

  • Monitored content performance and analytics to understand what worked and improve the content strategy.

Yogi Ji — Personal Branding

  • Developed social media content based on the individual's work, audience, and personal brand positioning.

  • Planned content ideas and coordinated with the creative team for content creation and execution.

  • Managed the overall social media content process and ensured consistency in communication.

DSIM —
Education Brand

  • Managed social media strategy and content planning for the education brand.

  • Planned content pillars, calendars, campaigns, and social media content based on the target audience and industry trends.

  • Coordinated with the creative team for content creation, posting, and execution.

  • Tracked content performance and used insights to improve future content.

Harnium —

Digital Marketing Agency

  • Worked on the agency's own social media, branding, website, SEO, and overall digital presence.

  • Planned content based on the agency's positioning, target audience, industry trends, and competitors.

  • Coordinated with designers, developers, and other team members to execute content and marketing activities.

  • Managed timelines and deliverables to ensure projects were completed smoothly and on time.

SnapFind —

Freelance Recruitment Platform

  • Worked on social media and digital content for the platform connecting companies, HRs, and freelancers.

  • Developed content around the platform's services, audience, and value proposition.

  • Planned and coordinated content shoots, created and edited content, and managed social media execution.

  • Worked with the creative team to maintain consistent communication and strengthen the platform's digital presence.

Arch High — Interior Design Brand

  • Worked on social media content for the interior design brand, focusing on its projects, design work, and visual identity.

  • Received raw project content and footage, edited it into social media-ready content, and adapted it for different platforms.

  • Developed content ideas based on the brand's positioning and coordinated requirements with the team.

  • Maintained consistency in the brand's visual communication across social media.

Website Projects

Jyo's Closet — Fashion Brand

  • Managed website content and updates for the fashion brand, ensuring products and brand information were presented effectively.

  • Worked on website structure, content, and overall user experience in coordination with the team.

  • Ensured website content remained consistent with the brand's visual identity and marketing activities.

Sunehri —
Indian Clothing Brand

  • Worked on the brand's website content and management, keeping the website aligned with its products and brand identity.

  • Coordinated with the team on content updates and website requirements.

  • Ensured website information was accurate, organized, and properly presented.

Bhushan Denmark

  • Managed website-related requirements and content updates for the brand.

  • Worked on translating website data and ensuring the information was properly structured and presented.

  • Coordinated with the relevant team members to complete website requirements and updates.

KEI Wires

  • Worked on translating and updating website content to make the information accessible and properly presented.

  • Coordinated the content requirements and ensured the translated information was accurately updated.

DSIM — Online Learning Portal

  • Developed an online learning portal to give students easy access to all their learning resources in one place.

  • Structured the platform to provide access to course content, videos, presentations, assignments, and other learning materials.

  • Set up an online examination system through which students could take assessments and receive certificates upon completion.

Harnium —
Digital Marketing Agency

  • Worked on the agency website, understanding the business offerings, target audience, and overall brand positioning.

  • Coordinated website structure, content requirements, design, and development with the respective team members.

  • Managed website content updates and ensured pages were aligned with the brand and marketing objectives.

  • Coordinated with designers and developers to track requirements, resolve issues, and ensure timely execution

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